During this period, with the popularity of social e-commerce, the secondary distribution that originally existed only between the source manufacturers and local agents began to become commonplace, becoming an important means of creating a group of wealthy merchants.
What does secondary distribution mean? How is the secondary distribution operation model? How much does it cost to develop a secondary-tier distribution applet? Many prominent problems are the desire of many businesses and individuals for a deeper understanding of secondary distribution. Next, the editor will give you a brief introduction based on my own understanding and years of industry experience.
First of all, what is secondary-tier distribution?
For example:
1. User A can become a distributor of the product after purchasing a set of products
2. User A shares the secondary distribution mini program code, friend B enters the distributor mall to purchase by scanning the code, and A gets commission rewards
3. User B shares the small program code, friend C enters the distributor mall to purchase by scanning the code, and both A and B can get commission rewards
By analogy, in principle, secondary-tier distribution can be infinitely extended through the social relationship chain and business chain, forming numerous "secondary-tier distribution aggregates" so that the distributors at the source can obtain high product commission rewards.
Second, what about the secondary-tier distribution model?
Judging from the data of iMedia Consulting in 2021, the overall revenue of secondary-tier distribution e-commerce is showing a steady upward trend, and the development momentum is good. As for the comprehensive cost and operational difficulty, the secondary-tier distribution model with relatively low cost and infinitely high rate of return has a bright future and is suitable for joining.
Finally, how much does it cost to develop a secondary distribution applet?
This problem is divided into two directions, one is the secondary development of a template-based secondary distribution applet. The price of this development is low due to factors such as low time-consuming and low number of technical personnel invested, with an average of around 800-3000. The specific price depends on the needs of users, but the overall price is low.
The other is custom development based on customer needs. Compared with templates, it is more time-consuming, so the price is relatively higher, about 8000-20000 on average, and the specific price still depends on customer needs. However, compared with the template-based secondary-tier distribution applet development, the customized development and operation of the secondary distribution applet that is completely tailored to the needs of customers is better, more stable, and has a higher user experience, if the budget is sufficient. , one still recommends the latter tailored to the needs of customers is better, more stable, and has a higher user experience, if the budget is sufficient. , one still recommends the latter.
